Ecommerce marketing agency

More revenue per visitor. Higher AOV. Predictable growth.

That's what ecommerce marketing should deliver. Northic Media helps ecommerce brands grow revenue per session, raise average order value, and build repeat purchase habits — strategy, paid ads, CRO, email and lifetime-value tracking handled by one team that knows the sector.

Built for ecommerce, not generic businesses DTC, marketplaces & subscription expertise Tracked in revenue and LTV, not clicks Month to month
Find you
Search + social
Visit you
Product viewed
Buy you
Order placed
Grow
Repeat purchase, higher LTV
Free · no obligationStep 1 of 2

Let's find your store's biggest growth opportunity

Tell us about your store. We'll look at how you're getting orders today and show you where the biggest opportunities are.

Two short steps. No card, no contract, no call unless you want one.
What are you looking to improve? * — pick any that apply
Used only to put your audit together and send it to you. We don't sell or share your details.
No contracts No spam A person replies, not a bot
Built for ecommerce Paid search & social Conversion rate optimisation Email & retention LTV tracking Attribution
01The problem

Ecommerce stores don't have a traffic problem. They have an economics problem.

The stores we talk to are usually getting traffic. The problem is the math. Rising CAC, flat AOV, low repeat rate, and no clear line of sight from ad spend to profit — let alone lifetime value.

01

CAC creeping above contribution margin

Paid social costs more every quarter, but your AOV and repeat rate haven't moved. You're not losing money yet — but you're not making any either.

02

Low AOV and no bundle strategy

Most of your customers buy one item at the lowest price point and never return. Nothing about your site or offer nudges them toward a bigger cart.

03

Weak repeat purchase rate

You get first orders — you just don't get second ones. No retention flow, no replenishment cadence, no post-purchase journey worth the name.

04

Site that leaks revenue

Slow PDPs, unclear shipping, weak reviews, confusing checkout. Every one of these quietly costs you money on traffic you already paid for.

05

Ad spend with no profitability guardrails

Meta and Google campaigns optimising for ROAS while ignoring contribution margin and blended CAC — the numbers that actually decide whether you can scale.

06

No channel-to-LTV attribution

You know what a first order costs. You don't know which channels produce the customers who come back, and which produce a single-order-and-gone.

Find your growth opportunity

Want to know where your store is losing profit?

Tell us about your store. We'll look at your current marketing and show you where we see the biggest opportunities to grow profitable revenue.

Get My Free Ecommerce Audit → Free · no obligation
02The growth system

Everything an ecommerce brand needs to scale profitably.

Ecommerce marketing is a unit-economics, creative, and retention-driven category. It has its own rules — and the whole system we build has to respect them.

01

Get the right traffic

Paid search, paid social, and shopping feeds targeted at the audiences that actually convert — not broad reach that drives cheap clicks and no revenue.

02

Convert more visitors

PDP, cart, and checkout optimisation that lifts conversion rate on traffic you've already paid for — often the fastest profit lever in the business.

03

Raise AOV

Bundles, upsells, cross-sells, and pricing structure that increase the value of every order — without lowering your margin.

04

Build repeat purchase

Email, SMS, and post-purchase flows that turn first-time buyers into repeat customers — the single biggest profit lever in DTC.

05

Track it properly

Server-side tracking, blended CAC, contribution margin reporting, and channel-to-LTV attribution so you know which channels are actually profitable.

06

Scale profitably

Reporting on contribution margin and LTV by channel, so you can scale what works and cut what doesn't — on purpose, not on instinct.

Most agencies sell ecommerce stores one of these six and hope the rest works out. The whole point is that they work together — and that someone is accountable for profitable revenue at the end, not just ad spend going out the door.

03What we do for ecommerce

Six service families. The mix is different for every store.

A single-SKU DTC brand needs very different work to a multi-category marketplace seller or a subscription business. Here's what each service includes — and which type of store it suits best.

01

Paid Search & Shopping

Where purchase intent lives. Google Shopping, Search, and Performance Max campaigns that put your products in front of people already looking for what you sell.

  • Google Shopping
  • Search campaigns
  • Performance Max
  • Product feed optimisation
  • Brand vs non-brand structure
  • Profit-based bidding
Best for

Any store with product demand already in the market that needs to capture it profitably.

Typical timeline

Revenue movement within 2–4 weeks. Refined from month two.

What you get

Purchases from high-intent shoppers, priced to margin.

02

Meta & TikTok Ads

Demand creation at scale. Creative-led campaigns on Meta and TikTok that generate new customers — built around a testing system, not one-off ads.

  • Meta ad campaigns
  • TikTok ad campaigns
  • Creative testing system
  • UGC sourcing & briefs
  • Retargeting funnels
  • Profit-aware scaling
Best for

Stores that need new customer acquisition beyond existing demand.

Typical timeline

First signals in days. Compounding from week three.

What you get

New customers at a blended CAC you can actually afford.

03

Conversion Rate Optimisation

The fastest profit lever in ecommerce. We find the leaks in your PDP, cart, and checkout and close them — on traffic you're already paying for.

  • PDP optimisation
  • Cart & checkout UX
  • A/B testing
  • Site speed
  • Trust signals & reviews
  • Mobile experience
Best for

Stores with meaningful traffic but a conversion rate below the category benchmark.

Typical timeline

First tests live in weeks 2–4. Compounding from month two.

What you get

More revenue per session, from the same spend.

04

Email, SMS & Retention

Repeat purchase is where DTC profit lives. We build the flows and campaigns that turn first orders into second orders and second orders into habits.

  • Welcome flows
  • Abandoned cart flows
  • Post-purchase journeys
  • Replenishment flows
  • SMS campaigns
  • Win-back campaigns
Best for

Any store with repeat-purchase potential that isn't yet maximising it.

Typical timeline

Flows live in weeks 2–3. Compounding from month two.

What you get

More revenue per customer, without more ad spend.

05

Creative & Content

Ecommerce is a creative-driven category. The winning ads aren't the ones that look nicest — they're the ones that get clicked, watched, and bought. We produce at volume.

  • Static ad creative
  • UGC-style video
  • Product photography
  • Landing page creative
  • Email creative
  • Brand positioning
Best for

Stores competing against brands with a bigger creative budget.

Typical timeline

Ongoing, refreshed with each campaign.

What you get

A creative pipeline that feeds every channel.

06

Strategy & Growth Planning

Every store has one bottleneck costing more than any other. Our job is to find it, fix it first, and build the rest of the work around it — offer, pricing, margin, and growth strategy.

  • Unit economics review
  • Competitor research
  • Offer structure
  • Pricing strategy
  • Channel mix planning
  • Growth planning
Best for

Founders who want a profitable, scalable store — not just a busy one.

Typical timeline

Weeks 1–3 of any engagement.

What you get

A one-page plan you can actually act on.

Not sure where to start

Not sure which of these would actually move the needle for your store?

That's exactly what the first conversation is for. We'll look at where your orders come from today, where they don't, and what we'd prioritise first.

Find My Opportunities → Two questions to start
●Your turn

You've seen how the system works. Let's talk about your store.

Same free audit. Same straight answers. No obligation, no generic pitch — just a clear look at where we'd focus first if it were our money on the line.

Where your orders actually come from
Which channels produce the best LTV
What we'd prioritise first, and why
Free · no obligationStep 1 of 2

Let's find your store's biggest growth opportunity

Tell us about your store. We'll look at how you're getting orders today and show you where the biggest opportunities are.

Two short steps. No card, no contract, no call unless you want one.
What are you looking to improve? * — pick any that apply
Used only to put your audit together and send it to you. We don't sell or share your details.
No contracts No spam A person replies, not a bot
04Ecommerce case studies

Real ecommerce brands. Real profitable growth.

Four different stores, four different bottlenecks. In every case the founder already had a good product — what they didn't have was marketing that could be traced to profit and LTV.

Case 01 — DTC

Single-category DTC brand

National · 90 days
The problemRising CAC, flat AOV, no repeat purchase
What we changedCRO + Meta + email flows + server-side tracking
Revenue / month↑ 74%
Average order value↑ 38%
What the founder didHired an ops lead to keep up
Business outcome: higher revenue per visitor, better margins, sustainable scaling.
Case 02 — Subscription

Subscription box brand

National · 6 months
The problemHigh churn, low LTV, no clarity on which channels were profitable
What we changedChurn-focused CRO + email flows + LTV tracking by channel
12-month LTV↑ 82%
Monthly churn↓ 41%
ReportingOne page, contribution margin by channel
Business outcome: subscription now profitable on a first-order basis.
Case 03 — Marketplace

Multi-channel marketplace seller

National · 5 months
The problemAmazon-dependence, no own-channel revenue
What we changedOwn-site CRO + Google Shopping + Meta + email flows
Own-channel revenue↑ 218%
Blended CAC↓ 34%
ReportingOne page, contribution margin by channel
Business outcome: reduced marketplace dependence, better margins.
Case 04 — Apparel

Apparel brand

National · 4 months
The problemCreative fatigue, high return rate, low repeat purchase
What we changedCreative testing system + CRO + post-purchase flows + LTV tracking
Repeat purchase rate↑ 62%
Wasted ad spend↓ 44%
ReportingOne page, contribution margin by channel
Business outcome: less creative waste, more repeat revenue, better margins.

Want to know how these were tracked? Ask us and we'll walk you through the method — what we count as a profitable order, how we attribute revenue to channels, and how we separate a marketing number from a business number.

05What ecommerce founders say

Ecommerce founders, in their own words.

Founders of stores across different sizes and models — in their own words, not ours.

★★★★★
"I'd been burned by two agencies before this. The difference here is that nobody sends me a report full of things I don't understand. It's revenue, contribution margin, and what each channel cost. That's the whole report."
Marcus WhitfieldWhitfield Goods · Columbus, OH
★★★★★
"Our CAC kept rising and we had no idea which channels were actually profitable. They rebuilt our tracking and cut the wasteful spend, and our margin changed within a month."
Gareth HollisHollis Supply · Denver, CO
★★★★★
"Repeat purchase is the highest-margin work in our business and we were ignoring it. Six months later it's our biggest revenue line. That was worth the fee on its own."
Priya ChandrasekaranChandra & Co · San Jose, CA
★★★★★
"Half our ad budget was going to channels that looked fine on ROAS but never paid back on LTV. They tightened the targeting and doubled our repeat revenue without spending a penny more."
Tom BexleyBexley Home · Austin, TX
★★★★★
"I was skeptical about CRO — thought the answer was just more ad spend. Turns out we were leaking revenue on the traffic we already had. Fixing that was worth more than any campaign."
Rosa IbarraIbarra Essentials · Phoenix, AZ
★★★★★
"The site was the problem, not the ads. They told me that up front instead of taking my money for more spend. Two months later we'd doubled conversion rate and the same ad budget worked twice as hard."
Danny WhelanWhelan & Sons · Atlanta, GA

Written and video reviews available on request. Names and locations shown with permission.

06How it works

A simpler way to grow an ecommerce brand.

Five stages. The first one is free and it's the one most agencies skip.

01

Understand

We learn your unit economics, your margins, your repeat rate, and where your orders come from today. No assumptions.

02

Build

Tracking, server-side attribution, CRO tests, email flows, and ad accounts — set up properly the first time.

03

Launch

Campaigns go live, tracking starts recording, and you start seeing which channels are actually profitable.

04

Optimise

We cut what's losing money and scale what's making it. Judged on contribution margin, not vanity ROAS.

05

Grow

As the numbers improve, we expand into new channels and new products — without losing the basics.

This is not a set-and-forget process. Anyone who tells you ecommerce marketing runs itself after month one is either not paying attention or not telling you the truth. The work is continuous — the point is that it compounds.

See the difference

Wondering what Northic would do differently for your store?

Give us a look at your current marketing. We'll tell you what we'd keep, what we'd change, and where we'd focus first — whether or not you end up working with us.

See the Difference → Takes about 10 seconds
07Questions

What ecommerce founders ask us before they start.

No — we work across multiple industries, but ecommerce is one of our core verticals. We understand the sector: unit economics, contribution margin, LTV, creative testing cadence, and how the value of a repeat customer justifies a much higher first-order CAC than a general agency would assume.

Maybe, maybe not. In-house teams are great — but most need support in specific areas: creative volume, CRO testing cadence, server-side tracking, or channel-mix planning. What we do is plug those gaps without trying to replace what already works.

Paid search and paid social can move revenue within 2–4 weeks. CRO and email flow work usually shows up around day 30 to 60, and it compounds. The best results come from running all three at once: ads, CRO, and retention.

Yes — that's the whole point. Revenue growth on a losing model is not growth; it's a bigger hole. We build reporting on contribution margin by channel and push spend toward the channels that actually pay back, not the ones that look good on a ROAS dashboard.

All three. Each has different unit economics, different creative, and different retention loops. What changes is the campaign architecture and the offer — the underlying system is the same.

Yes — this is one of the biggest profit levers in ecommerce right now. We build email, SMS, and post-purchase flows that turn first-time buyers into repeat customers. Most clients see meaningful movement within 60 days.

Server-side tracking, UTM discipline, blended CAC reporting, and channel-level LTV analysis. Every month you get one page tying spend to contribution margin — not charts that look busy but don't tell you anything.

It depends on your category, your margins, and how much work is needed. A single-SKU DTC brand and a multi-category store are not the same job. You'll get one clear monthly figure in writing, for your situation, before you ever get on a call with us.

No. We work month to month. If we're not improving your numbers, you walk. That's the deal, and it's the thing that keeps us honest about which stores we take on in the first place.

No, and be careful with anyone who does. How much revenue you generate comes down to your product, your margins, your ops, and your team's capacity. That side is yours. Ours is bringing the right traffic, improving conversion, and showing you the numbers every month so you can see the connection yourself.

08Get started

Your store should do more than chase ROAS. It should grow profitably.

Tell us where your store is today and where you want to go. We'll show you where marketing and advertising can make the biggest difference.

Free, no obligation
A person replies, not a bot
If we're not a fit, we'll say so

Rather talk it through? Call (877) 517-0423 and tell us what you're trying to grow.

Free · no obligationStep 1 of 2

Let's find your store's biggest growth opportunity

Tell us about your store. We'll look at how you're getting orders today and show you where the biggest opportunities are.

Two short steps. No card, no contract, no call unless you want one.
What are you looking to improve? * — pick any that apply
Used only to put your audit together and send it to you. We don't sell or share your details.
No contracts No spam A person replies, not a bot
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